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November 28, 2009 by admin
Rhino 'Crashes' Fall Lineup With Spot Promoting Starz Series
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Rhino 'Crashes' Fall Lineup With Spot Promoting Starz Series Details
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- Description:
Rhino Creative Director Vico Sharabani recently completed yet another close collaboration with the Snorri Bros., this time creating all the VFX for a carefully choreographed :30 promoting the new season of Starz' acclaimed series, Crash.
The unique spot captures Los Angeles through the lens of a camera continuously swinging across the cityscape, the masses jostling in slow motion before a backdrop of palm trees, mountains, construction cranes, and other iconic Southern California images. The cast - including legendary actor Dennis Hopper - is shown mingling amidst this hoard in the hustling, deal-making, wild streets of Tinseltown. The spot concludes with the convergence of the main characters at center screen, where they appear poised to "crash" into one another, symbolizing the complex, intermingled maze that the characters live in.
To create a full portrait of the unhinged L.A. lifestyle that Crash portrays, Sharabani and the rest of the Rhino crew expertly stitched together a mosaic of characters that the Snorri Bros. shot on long lens against a green screen. Rhino deftly arranged these moving pieces so that the show's stars mingle effortlessly with LA's background masses while their individual stories move inexorably toward intersection.
- Views: 1,934
- Categories:
Commercials
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- Tags:
trailer,
rhino,
starz series,
crash
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