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May 07, 2009 by admin
Stardust Creates Environment For J-Power
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Stardust Creates Environment For J-Power Details
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- Description:
In cooperation with Japanese production company Kirameki (www. kirameki. Cc), bicoastal U. S. creative production company Stardust Studios (www. Stardust. Tv)recently produced two HD spots for Tokyo's Electric Power Development (J-POWER) through the creative team at McCann Erickson Japan. The two HD :30 spots entitled "Global" and "Environment" directed by Stardust’s founder and creative director Jake Banks began airing in April in Japan, where they will continue to run for the next year. Although the original approach called for the use stock footage, Banks and the agency's creatives, including creative director and copywriter Isamu Nakamura, and art directors Takehiko Araki and Kenichi Horie, ultimately agreed on the greater benefits of capturing original live-action footage for the project. During one day of green screen shooting on a soundstage in Tokyo, Banks and director of photography Naoki Noda captured HD footage of actors and various animals using the ARRIFLEX D-21 camera package.
- Views: 2,544
- Categories:
Commercials
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- Tags:
stardust,
j-power,
environment
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