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 Framestore CFC - Poetry In Stop Motion
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Framestore CFC - Poetry In Stop Motion |
Added by: carly |
| For this spot for the Ford Fiesta, the car is placed within an extraordinary night time cityscape, through which a couple of dozen stop-motion animated television sets move, continually assembling and disassembling themselves into an assortment of piles and shapes, all the time showing on their screens a smorgasbord of work from leading artists, filmmakers and motion graphics designers. The spot has been created using a mix of 3D and 2D components to create extraordinary and enigmatic tableaux, like stills from an imaginary film. Combining long exposures, night time shoots, moving images juxtaposed with stop motion animation. The material was shot on 35mm using motion control, and the background plates and real TV elements were graded at Framestore by Senior Colourist Dave Ludlam. The shoot took place in Berlin over 12 nights and was a very demanding operation. |
| Views: 398 | Date Added: September 29, 2008 | Category: Commercials |
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