-
September 10, 2008 by admin
Riot Completes Mesmerizing Visual Effects for MGM
-
-
Riot Completes Mesmerizing Visual Effects for MGM Details
-
- Description:
Supply and Demand recently tapped the visual effects team at Riot to collaborate on a new spot for the MGM Grand with ad agency SKG. Directed by Bruce Dowad, the Busby Berkeley-inspired, 30-second commercial features extensive visual effects by Riot. "Illusion" immerses viewers in the imagination of a woman vacationing at the MGM Grand. Gazing into her crystal martini glass, she's swept into a mystical world. Adorned in an elaborate showgirl costume, she rides a giant swan through a theatrical setting before diving into the air, which morphs into water. She wades past a magnificent martini olive before the spot shifts back to reality. With the snap of a finger, her charming date puts their table center stage as a procession of dazzling showgirls wearing gold costumes enter a spiraling ramp surrounding them. The spot concludes with a series of spinning-record-dance-floors under the light of golden disco balls, and playing cards falling from the sky like confetti.
- Views: 5,389
- Categories:
Commercials
-
- Tags:
riot,
mgm,
vfx
Riot Completes Mesmerizing Visual Effects for MGM Comments
-
